About
Introducing whole brain thinking.
Left Brain Right Brain is the result of an ongoing conversation between Zaang and Psycle about how design and technical thinking can work better together, creating more value when they do.
At its core, this collaboration is about championing what each side does best. Design and technical disciplines each bring different strengths, perspectives and ways of thinking, but the strongest outcomes come from treating them as part of the same ecosystem. By sharing experience-led insights on a weekly basis, Left Brain Right Brain aims to support higher standards, clearer decision making and stronger relationships between the people building products and the people using them.